Digital mindset - Case study: museum

Digital Mindset

Museum

Digitalisation can help the museum sector:

Conserve Cultural Heritage

Add educational value

Connect with the public

Democratise Art

Digitisation refers to the process of:

Connecting with audiences

Transforming an organisation’s operation

Encoding analogue information into a digital format

Surviving in crisis

Which of the following is not a guiding principle of digital transformation?

Digitisation of collections should be a primary institutional goal

Digital technology should be used to connect to audiences not currently served

A systematic approach should be taken to understand and respond to consumer expectations

Audiences must pay extra for digital experiences

What options could museums consider for monetizing digital content?

Make all content available for free

Try a “pay-what-you-want” model for digital programs

Charge admission for special online events

Charge extra for in-person events

Which of the following are potential challenges to digital transformation?

Organisational agility

Lack of Digital skills and literacy

Lack of organisational agility

Legal uncertainties

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